Nothing happens until someone does something
You have a list of prospective customers, you know what you want to say and when you plan to deliver your message. What now?
Nothing happens until someone does something!
In spite of all the effort you have made to get this far, something needs to happen. If you don’t send the email, update social media, publish an article, or post the brochure, it has all been a waste of time and effort. There is nothing to measure. You will look back and think that marketing doesn’t work. But that is not true. Marketing does work.
The solution is to do something. You will be amazed at the results if you put your marketing plan into action.
Once you are actively marketing your plans, you will want to see some results. It’s time for Step 7: Follow Up